From November 8 to 11, 2024, more than 110,000 visitors came to the Porte de Versailles exhibition center to celebrate the largest event dedicated to French manufacturing: MIF Expo – The Made in France Fair. As a committed actor in support of Made in France, UPSA participated in this event that highlights French excellence and expertise. A first for UPSA!
UPSA’s Participation at the Made In France Expo
The Made in France Fair
For 90 years, Made in France has been at the core of UPSA’s identity.
The MIF Expo – the Made in France Fair – gave UPSA the opportunity to meet an audience convinced of the importance of supporting Made in France and to showcase the excellence of our 100% French pharmaceutical expertise.
Four Days Full of Excitement
UPSA’s dynamic and vibrant booth attracted tens of thousands of visitors.
This was an opportunity to emphasize that UPSA, a French laboratory based in Agen, offers a range of products that are 100% made in France, as well as dietary supplements such as Booster Maté, Hibiscus Multivitamins, and Vitamin C.
UPSA LIVE
Laure Lechertier, Director of Public Affairs, Communications, Market Access, and CSR, spoke to reaffirm UPSA’s commitments:
- On the TV show “La France a tout pour réussir” on BFM Business.
- During a conference dedicated to industrial patriotism and Made in France.
Through these interventions, she highlighted three fundamental pillars:
- Territorial anchoring, emphasizing UPSA’s local presence in Agen.
- Development of short supply chains for responsible, quality production, aligned with patient-consumer expectations.
- Defense of national health and industrial sovereignty, a major issue in the current context.
With UPSA, Made in France healthcare is a real opportunity!